Like any career that revolves around sales, it can be hard to get a handle on exactly what to expect if you are new to the real estate industry. While the sky’s the limit in terms of earnings for those willing to spend the time and energy to be successful, you may be wondering how to get your real estate business off the ground. In this edition of the RealEstateJobSite blog, we cut through the mystery and get right to the facts.
Becoming a Real Estate Professional
We’ll start by assuming you know nothing about real estate. In that case, you need to begin by deciding whether you want to focus on residential real estate or commercial real estate. Then, you should decide whether you want to focus on a specific niche market. These may include specializing in:
• Vacation homes
• Investment properties
• High-end real estate
• Starter homes
• Bank-owned properties
Although a niche is not necessary, it can help you in terms of marketing. If you are an expert in a specific sales area, you become the natural choice for individuals looking to buy or sell those properties.
Before you begin listing properties, you will need to obtain a license. All 50 states plus the District of Columbia require licensing for real estate professionals. Finally, you should decide whether you plan to work for yourself or apply to become part of a larger brokerage or real estate firm. For beginners, going with an established firm is often the best way to get the training and resources you need to be successful.
Working in Real Estate
Once you have your license, you are ready to begin your new career! Spread the word to family and friends who may be in market to buy or sell property. Being part of an established brokerage will make it easier to find clients although solo agents willing to do a little marketing legwork can also identify prospects through their network.
As a real estate professional, your hours will vary. Many agents work in the evenings and on the weekend to show properties to prospective clients. In addition, real estate brokers must be ready on short notice to meet with potential clients or arrange property showings.
While real estate can offer a flexible work schedule, it also pays to be realistic. To maximize your earnings, be prepared to put in adequate hours to market yourself and your services as well as the homes you have listed.
Jobs for real estate brokers and sales agents are expected to grow significantly in coming years. According to the Bureau of Labor Statistics, demand for this job is expected to grow 14 percent from 2008-2018. In addition, top level sales agents can earn triple digit incomes. For those coming in on the ground level, the bureau calculated the average salary for real estate brokers in 2008 at $57,500.
Not too shabby for a job that gives you a flexible and fun work environment, right?
To learn more about working in real estate, visit RealEstateJobSite for leads in your area. An exciting new career could be just around the corner!
Maryalene LaPonsie is an accomplished writer who has extensive experience reporting on education, career advancement and workforce development topics. She specializes in sales and marketing consultation as well as general copywriting services.
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